On the development of an iOS device for some of the Macs have spent a lot of money and tens of thousands of hours of skilled labor, but was it worth the game worth the candle? Those who write good things about Touch Bar was able to pay for it, even if not all. There are those who truly, sincerely, in awe of the “bar touches”. Touch Bar implemented perfectly. The developers successfully overcame all non-trivial obstacles that came before them. To implement no complaints. Engineers, technical managers, designers, testers – as always – rose to the occasion.

But in the idea itself, at the highest level, there are inconsistencies. Vicious if she did?

Obviously only one thing: the Touch Bar is a serious problem. It is the inventor and self-taught in his spare time sculpting in the barn or in the back yard all that came to his mind, has the inherent right to do for their own pleasure.

If the company lives through the sale of computers, mobile and wearable devices, all employees are required to work to increase those sales. Obviously. To be wrong is their right but to treat mistakes they should correct. Find the reason to look for ways to repair and fix the errors. With the right attitude errors is a valuable resource for development.

Touch Bar makes MacBook Pro more attractive or not? Whether the increase is because of him selling them? The answer, unfortunately, is obvious.

Those who willingly use it, there is hope. Constructive criticism: “Now, if the virtual buttons in the Touch Bar respond to touch and depression is as real physical objects!” – a similar request was made in 2007-2008 in the address of the first iPhone and iPod touch. Already in those years it was possible, technically. Difficult and expensive, but possible.

In 2007-2008 the iPhone and others like him going through a phase of almost vertical takeoff. If I wanted to feel the keys went forward, would be the rise of more vertical? Hardly. It would be great, but no use. Besides, this functionality would cost a considerable amount and would lead to higher prices on the iPhone. The implementation of it in the Touch Bar on its fate is also not significantly affected.


F-keys are there for almost half a century. Maybe longer: 60 years of the computer industry were like a primal ocean, full of all sorts of life forms how steep the broth, most of these forms are quickly dying out – but on change by it others came. No one knows exactly when they first appeared.

Once one of their major advantages was thought to quickly bind to any of them any action. Over time, especially when the computers to let “normal users”, with some of the keys stuck standard meanings.

For example, in Windows press “F1” deduced on screen help (if I remember correctly). On some platforms, the F-keys were not. On early Macs, for example.

Times have changed. I have a MacBook Pro 2012, F-keys there are, each, coarsely and distinctly, at the top and center keys marked in its specific sense. And “F” with the number pushed into the bottom right corner. I know my F-keys? Yes. F10, F11 and F12. To disable/enable the sound, make it louder or Tisha.

Very rarely others. Convenient, reasonable, want more. In ancient times, saw a keyboard with three dozen F-keys, they could be attributed to other common tasks, marking them with icons.

These monsters, fortunately, did not stick. But the dream of remote control that is always at hand, remains.

In the Apple, or brainstorm on the topic “surprise the world”, or read all what is offered employees in the last 10-15 years and the idea of solving the most serious and significant, but still the problem seemed to them that need.

In ideal conditions, it would be perfect. A little later we’ll talk about these conditions, yet the same: this is a set of different controls dynamically adapts to the current context. In each program it the. Remember the purpose of the buttons is not necessary: they have to talk about myself.

A complex operation can be reduced to a few touches to the built-in Mac iOS device.

And more – you can arrange immediate access to frequently requested data. And even to navigate in the data. Thousands of all kinds of applications.

Is it real? Yes. It’s real (and not even too difficult) to do this for each of the hundreds of programs installed on… a MacBook Pro.

I will not continue, it is enough to review the video about the event on October 27 2016 where many of the strengths of this solution was demonstrated, for the most part quite convincing. On The MacBook Pro.

It has been almost three years, Touch Bar, since he’s so attractive, was supposed to conquer the world, or at least to go into this process. Alas.

Ideal conditions

To Touch Bar “stuck”, it should appear if not all input devices, at least half of them. Even without Touch ID, without the secret enclave.

You can love or hate the keys on the keyboard, you can own or not own technique of touch typing, but keyboard is used to input texts on computers 2 billion and 2.5 billion mobile devices. They are very different by nature and by design – but getting used to any of them to adapt to another easily.

At the time, the manipulator “mouse” was a novelty, use it studied (not all of it worked easily and immediately), along with Mac AMI in the first years of their existence supplied diskette with the simulator for learning to play on the manipulator. Very soon the mice were everywhere, the ability to use them has become a skill necessary for survival, now all by themselves, without simulators, somehow mastered it. Nowhere to go.

Touch interface more intuitive, simpler, more natural, but getting used to the virtual keyboard on the glass was a serious obstacle for many. In 2008, for the first time picking up an iPhone, in the hustle and bustle, I was trying to get some text (in a moving car), just a few words. Attempts with five hundredth turned out. Today it can do everything, and I do too. Nowhere to go.

In a world where Touch no Bar would not do, it used to be. It would be loved or hated – but still would use. And improved. Programmers willingly filled the Central area of the Touch Bar (the area for the active application) that their application requires and found the most expressive ways to do this.

MacBook Pro was the first breakthrough in a new, better world. Three years later it was to write with admiration and delight: he was abused and spat upon (like the MacBook Air, such as iPhone, iPad, as a failure to integrate an optical drive in computers, and now everybody copies it, and it seems that he always was. Alas.


This “three years” is already around us. Still MacBook Pro is the only Mac with a Touch Bar. Faced with the rejection of innovations, it is reasonable to do in one of two ways: either to back off, to close the innovation project (or to defer it until better times), or go on the offensive, adjusting the offered product, correcting errors, and aggressively spreading it to new devices.

Apple 2016-2017 opened a third way: to continue without changing anything, without expanding the habitat of the new technology and not making major changes.

Programmers refuse to spend time and money to support the Touch Bar. Most of them, even if it uses a MacBook Pro, use it in conjunction with a large external monitor (or two), and with an external keyboard. Touch Bar hits them in the eye occasionally when they are outside the office. And not impressive.

The MacBook Pro is Touch Bar was disappointing in its absence of support from their application. They almost never use the Touch Bar. And do you use? Tell us in our Telegram chat.

Apple, seeing that the Touch Bar does not take root, does nothing to extend its range. Therefore, programmers do not support it in their programs. Users do not benefit from the Touch Bar because most programs don’t support it.

A negative cycle. Funnel, dangerous and destructive.

The way out of the vicious circle

Start with this wonderful nonsense: 2021, August or September. The event with the motto “One More Touch”. Apple Park.

Theme music from Mission Impossible, like in 1997 or 1998. The light fades, the music stops, the stage goes Scott Forstall, boorish impish smile on her face.

Reports that the acting head of the company now performs it. Tells about one of Apple’s products over others, explains why they are not too good sales and reputation, reports about his planned actions, and everything begins again, as in 1997.

To be honest, I would not want that. I do not believe in the ability of Scott Forstall to rectify the situation, he’s not Steve jobs, he never failed (though brilliantly and ingeniously) some of the vital projects against which Apple Maps is crap.

And to the “bar touches” I’ll be back.