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Consumers are less interested in the new iPhone

23.11.2018 - Apple, iPhone
Consumers are less interested in the new iPhone

Presented in September iPhone XS iPhone XS iPhone Max XR was totally uninteresting to consumers. This conclusion was made by analysts of the edition Bloomberg, citing statistics service “Google Trends”. This data includes user search queries collected during the observations. According to experts, now the range iPhone is experiencing not the best times – number of search applications this year dropped significantly, and is almost on the same level with the indicators of 2010.

If you believe the statistical data, “Google Trends”, the first serious decline search query were recorded in 2013, with the release of the iPhone 5s. However, the iPhone 6 and iPhone 6 Plus were able to regain interest in the line of smartphones by Apple. This is not surprising — many users have been waiting for an updated design and increased screen diagonal.

Consumers are less interested in the new iPhone

Much less interesting for users were iPhone 6s, iPhone 6s Plus. Paradoxically, the release of the iPhone 7 and iPhone 7 Plus, despite the absence of major redesign or any significant improvements that could positively affect the dynamics of the requests. It looks particularly odd on the background iPhone X, which has not received proper attention from the audience, although the smartphone has been updated quite seriously, having OLED display on the entire width of the body, the facial recognition system Face ID, and wireless charging. The minimum rate of the queries was recorded in the iPhone XS/iPhone XS Max/XR iPhone. These smartphones did not introduce anything radically new, and this result was highly anticipated.

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